Integrations and API in Pipedrive - Solution for Guru

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Integrations and API in Pipedrive

Connect, automate, and extend your CRM capabilities

Pipedrive is built for flexibility and scalability. Whether you’re using out-of-the-box integrations or custom API development, Pipedrive enables seamless connectivity with your favorite tools, platforms, and services.


✅ Why Use Integrations and the Pipedrive API?

  • ? Automate repetitive tasks
  • ? Connect with marketing, support, and communication tools
  • ? Centralize data for better reporting and analysis
  • ? Customize workflows using the API or third-party apps
  • ? Scale your CRM with the tools your team already uses

? Using Pipedrive Integrations

? Where to Find Integrations

  1. Go to your Pipedrive dashboard
  2. Click Tools and apps from the left-hand menu
  3. Select Marketplace
  4. Browse by categories like:
    • Email & Communication
    • Marketing Automation
    • Customer Support
    • Phone Systems
    • Analytics & Reporting
    • Project Management

? Popular Integrations

ToolCategoryKey Features
SlackCommunicationInstant deal updates, activity alerts
ZoomCommunicationSchedule and launch meetings from Pipedrive
Google CalendarProductivityTwo-way sync with meeting scheduling
TrelloProject ManagementPush deals into project boards
MailchimpMarketingSync contacts and trigger email campaigns
ZapierAutomationConnect with 5,000+ other tools
Aircall/JustCallPhone SystemsCall logging, recordings, analytics
Xero/QuickBooksAccountingSync invoices and customer info

? How to Install an Integration

  1. Go to the Marketplace
  2. Search for the app you want to connect
  3. Click Install now
  4. Authorize Pipedrive and the third-party tool
  5. Configure sync preferences and user permissions

? Using the Pipedrive API

? What Is the API?

Pipedrive’s RESTful API lets you:

  • Access, update, and create CRM data programmatically
  • Build custom dashboards, tools, or integrations
  • Sync external systems with deals, contacts, activities, and more

? How to Access Your API Key

  1. Go to Personal Preferences > API
  2. Copy your unique API token
  3. Use it in the header of your API requests:
    Authorization: Bearer YOUR_API_TOKEN

⚠️ Security Tip: Keep your API token secure. Do not expose it in public code or client-side apps.

? Webhooks & Real-Time Automation

Use Webhooks to listen for changes in Pipedrive:

  • New deals created
  • Stages updated
  • Notes added
  • Activities completed

Webhook data can trigger workflows in external apps, push updates to dashboards, or send alerts via tools like Slack or Microsoft Teams.


? FAQs

Can I build my own integration?

Yes. You can use the API to build a custom app or even publish it to the Pipedrive Marketplace.

Are there SDKs available?

While Pipedrive doesn’t provide official SDKs, community-created SDKs exist for Node.js, Python, PHP, and other languages.

How many API calls can I make?

Rate limits vary by plan. Typically:

  • 60 requests per minute per user on standard plans

Check the API Rate Limits documentation for details.


? Pro Tips

  • Use Zapier or Make (Integromat) to connect Pipedrive with thousands of apps without writing code
  • Set up automations in Pipedrive to create tasks, send emails, or move deals based on actions or conditions
  • Combine custom fields + API to personalize your CRM to fit your exact business process