Overview

TrailblazerDX (TDX), previously known as Salesforce Developer Conference, is Salesforce’s premier event tailored for developers, architects, admins, and all Trailblazers who build on the Salesforce Platform. The event offers deep dives into the latest Salesforce technologies, live demos, hands-on workshops, and opportunities to connect with the vibrant Trailblazer community.

What Is TrailblazerDX (TDX)?

TrailblazerDX is an annual conference hosted by Salesforce that focuses on empowering the Salesforce development community. It brings together professionals who work with Salesforce’s ecosystem, including:

• Salesforce Developers
• Admins
• Architects
• Consultants
• ISVs and Partners
• IT and Technical Leaders

TDX is where Salesforce unveils new features, releases, and innovations for the Salesforce Platform including Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, MuleSoft, Slack, Flow, Heroku, and AI tools like Einstein and GPT.

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Key Highlights of TDX

1. Product Announcements and Innovations

TrailblazerDX is where Salesforce often debuts its latest technologies. Topics usually include:

• AI & Automation: Einstein GPT, Flow updates, AI-driven app development.
• Slack Integrations: Enhanced collaboration tools.
• Salesforce DevOps Center: New capabilities for CI/CD and lifecycle management.
• MuleSoft & Integration Updates: Improved APIs and integration flows.
• Platform Upgrades: Lightning Web Components (LWC), Apex enhancements, and metadata APIs.

2. Workshops & Hands-On Demos

TDX provides attendees with hands-on experiences through:

• CodeLive and Admin Theater sessions
• Developer and Architect Workshops
• Trailhead Quests to learn and earn badges
• Live Demos showing real-world use cases

3. Certifications & Learning

Special certification opportunities are available during the event. Attendees can:

• Sit for exams at discounted rates
• Attend preparatory sessions
• Gain exclusive learning content through Trailhead

4. Networking & Community

TDX fosters meaningful connections:

• Trailblazer Community Meetups
• Campfire and Theater Talks
• Customer & Partner Showcases
• Opportunities to meet MVPs, Salesforce product teams, and Trailblazer mentors

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Who Should Attend TDX?

TDX is ideal for:

• Salesforce Admins seeking to enhance automation with Flow and AI
• Developers exploring Apex, LWC, and platform extensibility
• Architects focusing on scalability, security, and integration
• Consultants & Partners staying current with roadmap and best practices

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TrailblazerDX Format

TDX is typically hosted as a hybrid event:

• In-Person (San Francisco): For those who want hands-on labs, face-to-face networking, and a front-row seat to announcements.
• Virtual Experience: Free registration with access to keynotes, select sessions, and on-demand content.

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Recent TDX 2025 Recap (Example)

🗓️ Date: March 5–6, 2025

📍 Location: Moscone Center, San Francisco + Online

🎉 Highlights: Einstein Copilot Studio demos, AI-powered DevOps Center, Flow Orchestration enhancements, and MuleSoft’s new integration hub.

Why TDX Matters

TrailblazerDX is not just an event — it’s a movement for those who build the future with Salesforce. It’s a chance to sharpen your skills, discover new tools, and shape the next generation of customer experiences.

FAQs

❓ Is TDX free to attend virtually?

Yes, virtual attendance is typically free with registration via Salesforce+.

❓ Can I earn Trailhead badges during the event?

Absolutely! There are exclusive quests and badges during TDX.

❓ Are sessions available on-demand?

Yes, most sessions are recorded and available after the event on Salesforce+.